Merculet - technology to transform the relations between consumers,

Blockchain technology enables users and entrepreneurs, users and users, entrepreneurs and entrepreneurs to collaborate efficiently via mathematics and code without having to rely on a large number of intermediaries and middlemen. This will disrupt the investor-consumer-producer relation globally!

We are living in an era with an oversupply of information towards consumers. The excessive information not only becomes a burden to corporate growth but also inefficiently bottlenecks the user traffic. The creation of Merculet utilizes the blockchain technology, which focuses on the transformation from the Internet of Information to the Internet of Value.

Merculet uses blockchain technology to transform the relations between consumers, producers, and investors. It allows users to monetize their attention. Meanwhile, it also helps enterprises grow their businesses by creating a virtuous feedback ecosystem and the redistribution of the trillion-dollar value-driven economy.

Merculet Solution'

Merculet proposes a growth methodology based on user attention: Merculet constructed Attention Value Network. This network connects both the supply and demand sides of attention with an open protocol suite to promote a virtuous circulation of the Internet of Value. On the one hand, it provides diverse methods for user operation. On the other hand, it offers real users and business scenarios for various existing public chain projects, promoting the effective circulation of value.

Attention Value Network realizes the value circulation in a distributed commercial society, brings a brand-new production relationship experience to users and entrepreneurs, and re-defines the structure of valuable user traffic. 

 

The core components of the project include: 

• User Attention Value (UAV) evaluation system: UAV system effectively evaluates user attention, completes digitalization and capitalization, and provides a proof of effective workload, that is, UAV. It established a long-lasting trust relationship between entrepreneur and user as well as a new mechanism for the community of interests; 
• Attention Incentive system: UAT (User Attention Token), Application Market of Merculet UAT Alliance Entrepreneurs can issue UAT to users based on UAV value. The UAT will be anchoring the basic MVP (Merculet Value Protocol) token, enabling the synergy and the value exchange between entrepreneurs, thus creating an era of the token. 
• To address the source of user attention, Merculet will provide a blockchain based Merculet Open Content Platform: Based on consensus and driven by token, it will provide a decentralized platform for the entire industry chain globally. It also dedicated to solving the problem of global content circulation brought by cultural differences.

Roadmap

2018. Q1 

• Better User Attention based Growth Methodology; 
• Design of Attention Value Network (AVN) System and Verification of POC; 

2018. Q2 

• MVP token onboard; 
• AVN system β1 release, supports ATP, ARP, UAT, contracts, and algorithms; 
• The UAV system 1.0 release, supports evaluation and tokenization of user's attention; 
• The UAT system 1.0 release, supports the cooperation parties to issuing their own UATs and distributing them in conjunction with UAVs; 
•  The Application Market β1 release, user incentive activities onboard; 
• Content Open Platform Product Design; 
• At least one of the partners is onboard (ELEX), and finish access, transform and testing for no less than 15 partners;

2018. Q3 

• AVN system β2 release; 
• Attention Purse β1 release, support users to view the UAV obtained from each APP and the corresponding UAT and MVP awards; 
• The UAT Application Market Version 1.1 release, enriching activity types and supporting joint activities among enterprises; 
• Open Content Platform β1 release, limited content creators are invited to settled-in;
• 2018. Q4 • Attention Purse β2 release, support virtual goods exchange based on UAT and MVP; 
• Open Content Platform β2 release, support the connection with other content public chains or traditional content providers; 
• Support the exchange of between UATs; 
• AVN 1.0 onboard, supports connection and value circulation between Attention Supply Side and various types of Attention Demand Side, including contents, content platform, content copyright, integration chain, candy chain, gift chain, advertiser, various foundation chains such as ID, etc.. 

Plan of 1st half of 2019: 

• Content localization & internationalization; 
• Localization of product features; 
• To enrich MVP's commercial applications and distribution scenarios (including offline); 
• 4 modules of Open Content Platform onboard: > Consensus mechanism of application layer(R+POS) onboard; > Reputation system onboard; > Community courts onboard; > Micro-tasking system onboard; 
• Fundamental infrastructure technology upgrade; 

Plan of 2nd half of 2019： 

• Fundamental infrastructure technology upgrade; 
• Native Token Early Support: UAT one-step token issuing and token exchange in the ecosystem; 
• Smart Contract Early Support：the development and deployment for enterprises based on smart contracts; 
• “De-Merculet-lization” of all aspects of the ecosystem and advancement of health development for the community without Merculet participation;

Team